Bachelor of International Marketing & Logistics Administration
We are in the era of globalization, the rise of free trade agreements, the advance of economic opening, the development of information and communication technologies, we have a global economy that generates flows of goods services between people, companies, countries , territories, localities and regions, the marketing function is increasingly acquiring an international dimension.
On the other hand, Logistics emerges as an administrative function that intervenes to improve the management of the value chain of the companies so that through the administrative process a greater value is offered to the final customers.
The object of the bachelor of International Marketing and Logistics Administration at the University of La Sabana is to acquire the theoretical-practical knowledge of three specific knowledge: administration, marketing and logistics in the international context, approached with a multidisciplinary vision, contrasted with reality.
International Marketing and Logistics Administration: value generators for national and international markets, from the beginning to the end.
DEGREE
Bachelor of International Marketing & Logistics Administration.
CODE NUMBER IN THE COLOMBIAN NATIONAL DATA SYSTEM OF HIGHER EDUCATION (SNIES, SPANISH ACRONYM)
101896.
This program is subject to inspection and supervision by the National Ministry of Education.
ACCREDITATION
This program has been approved National Accreditation for 6 years under Resolution number 2288 issued on February 8, 2016.
Member of Associations for Marketing programs (ASPROMER)
In April 2016 the Bachelor of International Marketing and Logistics Administration joined the association ASPROMER, an association which aim to promote the continuous improvement of the academic level in the education of Marketing, promoting among the associated programs curricular modernization, self-assessment processes and academic project advising.
DELIVERY MODE
Full Time.
QUALIFIED REGISTRY BY THE NATIONAL MINISTRY OF EDUCATION
Second Renewal of Qualified Registry by Resolution number 8597 issued by the National Ministry of Education on March 24 of 2018. For 7 years.
First Renewal of Qualified Registry by Resolution number 10440. issued by the National Ministry of Education on August 30 of 2012.
Modification of Qualified Registry by Resolution number 8926 issued on July 15 of 2013.
PLACE WHERE THE PROGRAM IS DICTATED
This program is dictated in the Campus of Puente del Común, Km. 7, Bogotá. Chía, Cundinamarca, Colombia.
TYPE OF EDUCATION OFFERED
University Professional.
CREDITS
181 credits.
DURATION
9 semesters.
TUITION & OTHER FEES
Registry: $ 125.000 pesos/ 43 USD approximately.
The Program cost, per semester, for 2022 is COL$14.450.000 pesos / USD 3.814 aprox.
*Values are calculated at the foreign exchange rate of the transaction day.
The administrator of international marketing and logistics of La Sabana is able to perform in various roles:
• As a project manager, he will negotiate with the different links of the general value system, nationally and internationally.
• As a supply chain manager, you will achieve harmony between the operations area and the commercial and marketing area.
• As area manager you can plan, organize, direct and control the commercial process of organizations producing goods and services. You can also achieve the optimization of logistics processes.
• As an analyst or consultant, you can carry out the design, development and evaluation of strategies and prospective marketing plans. Likewise, it will be able to investigate the needs and desires of consumers and plan strategies for their timely and reliable satisfaction, with an excellent level of service.
• As an independent professional, you will also have the possibility of providing consulting services in the aforementioned activities.
For Study Plan in English click here
CANDIDATE PROFILE
The candidate for International Marketing and Logistics Administration program at the University of La Sabana, will be characterized by having very good academic results in the evaluation of the baccalaureate, showing interest in administrative knowledge and commercial activity, especially marketing and logistics, with curiosity towards the phenomena of international order. Must have the ability to apply mathematics to solve problems and interpret models that show the behavior of variables in a specific reality. Must have the ability to handle basic information technologies and communication systems. Capacity and attitude of multicultural interrelation and management of the discrepancy.
PROFESSIONAL PROFILE
The graduate of the International Marketing and Logistics Management career at the University of La Sabana, will be a professional with solid principles and an integral vision of the organization for making decisions based on quantitative and qualitative information, capable of correctly articulating the interests of the areas of marketing and logistics seeking to achieve in the best way the objectives of the organization in a globalized, innovative environment and oriented to the improvement of the processes in the different areas of the organization.
GRADUATE PROFILE
The administrator of the bachelor of International Marketing and Logistics Administration at the University of La Sabana, can perform in various roles such as: Marketing or commercial manager; Logistics manager; Operations Manager; Consultant on issues related to marketing and logistics. You can work in companies dedicated to market research, analysis of market trends, design of marketing strategies, consumer analysis, as well as in free zones, ports, customs brokerage firms, logistics operators, operations consultants and marketing.
Workshop: International Marketing and Logistics Administrator for one day
Do you want to know what the International Marketing and Logistics Administrators of the University of La Sabana do and how they are trained?
Attend the theoretical-practical workshop of being an Administrator for a day, where besides knowing the curriculum and interacting with professionals from the business market, you will know the options of scholarships and fundings, the option of double program and international mobility; in addition to the process of registration and admission to the program.